One of the best ways to grow a business in this day and age is by using e-commerce. Whether you have a small, start-up business trying to enter the market or a bigger, more established company looking to increase market share, e-commerce is the tool that can bring your business a wealth of profit and success. Here are some ways it can help:
Using e-commerce as part of your business is very inexpensive to start-up and extremely cost effective. The costs associated with running an e-commerce website are much lower than those of traditional bricks and mortar businesses. With e-commerce, customers have access to your products 24/7 but your business doesn’t have to incur the costs of a traditional physical location.
Access to Your Business
With e-commerce, customers can access your products at any time of the day from any part of the world. This can help lure new customers as well as allow loyal customers to access anything they need to know about your business and the products you offer. Access to your business online can also lead to developing relationships with business associates, manufacturers and suppliers.
E-commerce is an easy and effective way to promote and advertise your business to more people then ever before. The whole world becomes yours to do business with. You can take advantage of this by offering sales and promotions online, or even contests. You can advertise in more channels, like, for example, by offering products also through free online classifieds like Sahipasand or Craigslist. It would be impossible to get the same kind of promotion through traditional channels, and thus you’ll truly be able to grow your brand globally.
The easier it is for customers to purchase your products when they need them, the happier they’ll be. By providing 24 hour access to the products or services of your business, e-commerce allows you to keep your customers constantly satisfied. Satisfied customers are repeat and loyal customers, and their word of mouth will be invaluable for promoting your business.
In summary, e-commerce cuts costs and increases your exposure. E-commerce makes it possible to take your business in new directions. If your business isn’t using e-commerce, get started now and see your business soar like never before.
Here are few examples of successful e-commerce online stores
Get your own
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Still, it is more of a testament to the appeal of the iPhone, that it has taken dozens of devices by featuring the same Android Operating System to overtake the iPhone OS – which is only offered on three smartphone devices, the iPhone 2G, the iPhone 3G, and the iPhone 3GS.
RIM still maintains its position though, and with a share of 36% it is clear ahead of both Android and iPhone OS. Android is now second in place with a share of 28%, while the iPhone OS lags at 21%.
While the news isn’ unexpected – in fact it was always a matter of when rather than if – the fact that it has happened so fast is impressive. It has been less than 2 years since the release of the first version of Android, which was used on very few devices. It is only with the release of Android 1.5 that the OS started appearing on devices.
In this short history, Android has gone from a few HTC phones to over two dozen manufacturers and with tablet and even netbook devices. There is no stopping Android now!
Seems to be the new Microsoft strategy. After coming to the spotlight recently for donating around 20.000 lines of code to the open source community, ( to help windows run on Linux virtualization platforms ), they have now started a new open source foundation CodePlex, not to be confused with their open source code sharing web site of the same name. Their new foundation it seems is an effort to get more commercial companies to participate in open source ventures. As they state on their FAQ page: “We believe that commercial software companies and the developers that work for them under-participate in open source projects. “Sounds familiar. Isn’t that exactly what Microsoft did with its own open source submission? As taken from the blog of a Linux kernel developer about Microsoft’s Hyper-V kernel drivers code submission: “ Over 200 patches make up the massive cleanup effort needed to just get this code into a semi-sane kernel coding style ( someone owes me a bit bottle of rum for that work ! ) Unfortunately the Microsoft developers seem to have disappeared, and no one is answering my emails. If they do not show back up to claim this driver soon, it will be removed in the 2.6.33 release. So sad… “The open source community is one of instant feedback and continuous change, where projects continually get forked and die out. Microsoft just jumped into the deep end of the pool. Their new foundation is aimed to be an organization much like Mozilla, Gnome and KDE, however one which caters to a much broader spectrum of software projects. Another citation from their FAQ, which seems almost satirical, Poe’s law could have come in here: “Specifically we aim to work with particular projects that can serve as best practice exemplars of how commercial software companies and open source communities can effectively collaborate.” The cojones! While the foundation does include members of the open source community, it is questionable how much experience Microsoft could possibly have gained about collaborating with open source communities during its singular code dump which it failed to maintain.
reCAPTCHA, another one of the internet’s most innovative projects in now in Google’s grasp. Not only is reCAPTCHA an effective device for security against spam, it also manages to accomplish a mission, to convert a large volume of printed literature to text. While most such services automatically generate distorted letters, making them difficult for anyone but a human to discern, reCAPTCHA goes about it differently. With reCAPTCHA, every time you prove that you are a human you are effectively helping the process of digitizing printed documents. Instead of using better and better algorithms to generate better distortions which can only be recognized by humans, reCAPTCHA instead uses portions of scanned documents which failed to get recognized by the OCR ( Optical Character Recognition ) algorithms used to digitize it. Many times these can easily be recognized by humans. With the support and resources of Google behind reCAPTCHA, it is possible for the project to reach an even higher gear. With all Google services using reCAPTCHA, and with more resources from Google to make reCAPTCHA more easily available and implement able, it is bound to see an increase in adoption. Projects such as Google Books and Google News search already use reCAPTCHA to help in digitizing a great volume of scans of old books, magazines and newspapers. Word by word, reCAPTCHA aims to digitize a large part of past documents which right now only exist in print, making more and more of our history index able, searchable, and accessible to a greater public.